ADCEB and ADNEC Group have teamed up to establish a joint fund that offers additional financial incentives and support to corporate events in Abu Dhabi. This initiative is part of ADCEB’s strategy to strengthen public-private partnerships and position Abu Dhabi as a global hub for business tourism. The partnership combines ADCEB’s expertise with ADNEC Group’s portfolio of event, tourism, and hospitality assets to create the ultimate destination package for large-scale events. The joint marketing efforts of the two entities will also raise awareness of Abu Dhabi’s readiness to host conferences, exhibitions, and events.
The newly formed fund fills a gap in Advantage Abu Dhabi’s support for groups of over 500 delegates and will be available for events scheduled between May 1, 2023, and December 31, 2024. Meanwhile, ADNEC Group is preparing to host major international exhibitions, events, and conferences that will bring visitors, exhibitors, and speakers from all over the world to Abu Dhabi. As part of its efforts to reduce carbon emissions, ADNEC Group pledged to support the UAE Net Zero by 2050 Strategic Initiative.