Sheikha Bodour receives Nobel Laureate at AUS

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Sheikha Bodour Al Qasimi, the President of American University of Sharjah (AUS), welcomed
Nobel Prize-winning economist Sir Christopher Pissarides to the AUS campus on February 16.
The visit was organized by the School of Business Administration (SBA) as part of its
Distinguished Lecture Series, which was held as part of the AUS Silver Jubilee celebrations.

After welcoming the Nobel Prize-winning economist Sir Christopher, Sheikha Bodour Al Qasimi,
attended his lecture on “The Future of Work and Well-being” where he highlighted his expertise
in the economics of labor markets, economic growth, and structural change. The Nobel
Laureate engaged with students and faculty to discuss current economic developments and the
implications of artificial intelligence and automation in the labor market.

In her opening remarks, Dr. Susan Mumm, Chancellor of AUS, welcomed the attendees noting:
“This lecture is part of a year-long celebration of the founding of AUS 25 years ago by High
Highness Sheikh Dr. Sultan bin Mohammed AlQasimi, Member of the Supreme Council and
Ruler of Sharjah, a great social visionary whose educational and cultural ambitions have made
Sharjah a unique and wonderful place for all those who love learning. This day is further special
for AUS as it gives me the opportunity to extend a joyful welcome to AUS’ new President.”

As a Nobel Prize laureate in economics, Sir Christopher brought a wealth of expertise to the
table, engaging with students and faculty on the most pressing issues facing the global
economy today while also discussing the future of work and well-being.

Attendees were treated to an enlightening discussion about the implications of automation and
artificial intelligence on employment and the labor market. Sir Christopher’s insights into the
impact of COVID-19 on the future of work were particularly illuminating, highlighting the need for
agile and innovative approaches to ensure economic growth and stability.

“The future of work will be dominated by digital technologies. This needs to be handled well by
governments and companies. Workers [also] need to be better involved with company policies
and [the latter] need to pay more attention to the quality of their jobs, not just pay,” concluded
Sir Christopher in his lecture.

As President of the European Economic Association and a member of numerous prestigious
societies and institutions, Sir Christopher is renowned for his work on the economics of labor
markets, economic growth, and structural change. His contributions have been instrumental in
shaping the field of labor economics, and his book “Equilibrium Unemployment Theory” is
considered a foundational reference in the study of unemployment.

Speaking on the importance of the event, Dr. Narjess Boubakri, Dean of SBA, said, “We are
honored to have Sir Christopher Pissarides speak to our students and faculty about some of the
most crucial and relevant issues facing the fast-changing business world today. This is such a
relevant topic in the fourth Industrial Revolution, where artificial intelligence and robotics have
dominated all aspects of our lives, whether in the workplace, our studies or even at home. All
this leads us to question the future of work and well-being, which we have learned more about
from Sir Christopher. In SBA, we have always believed in the importance of keeping our finger
on the pulse of the economy and in preserving our vital role as an integrator between the
industry and students. Having Sir Christopher speak to our students today is part of our mission
in graduating global citizens who are more than capable of contributing to the UAE’s
development agenda and building its knowledge economy, while having a wider understanding
of the issues that affect the world today and impact its future,”

The visit by Sir Christopher Pissarides to AUS is a testament to the commitment of the faculty
and administration to providing students with the knowledge and skills they need to thrive in a
fast-changing world. For more information about the AUS School of Business Administration,
visit www.aus.edu/sba/about-sba.

Hina Bakht Highlights the Importance of Unified Customer
Experience Across All Touch Points at Global Marketing Day 2023

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Speaking on ‘Social selling & social media: how it works and why it matters’ at the Global
Marketing Day 2023 organized by Semrush, Hina Bakht, Managing Director of EVOPS
Marketing and PR, stressed on the need for a unified CXM (Customer Experience
Management). The 24-hour non-stop marketing conference featured 48 sessions with top
speakers from leading brands, including Google, Meta, Adobe, Microsoft, HubSpot, Nestle,
Vimeo, LinkedIn, Pinterest, and more. The event, broadcasted live on YouTube from studios
in New York, London, and Dubai, attracted more than 100,000 registrations from 175
countries and covered the latest trends and strategies for marketers looking to stay ahead in
the industry.
The panel on social selling was moderated by Tom Kiehn (Managing Director and Cofounder
at Snow Hill) and included Mohamed Salah (Head of Enterprise and Industry Marketing –
Middle East & Africa at Microsoft); Hina Bakht, Managing Director, EVOPS Marketing and
PR; and Marisha Lakhiani, VP of marketing, Mindvalley.
Hina said, “It was wonderful to participate in the Global Marketing Day 2023 which is a great
platform to share knowledge and learn from the vast and diverse experiences of other
experts. I am really grateful to Semrush, a leading online visibility management platform, for
making this possible. With topics ranging from branding, social media, content, creative
campaigns, and the future of work, this extraordinary event also offered an excellent
opportunity for attendees to know the latest trends and strategies in our industry.”
Hina stressed, “Social selling and social media are powerful tools that can help sales
professionals build better relationships with prospects, increase their visibility, and drive
more sales. By embracing these tools and integrating them into their sales strategy, sales
professionals can achieve better results and stay ahead of the competition. What is
important is to not to focus only on selling, rather focus on building relationships, providing
value, and establishing trust.”
Hina Bakht is a seasoned business and revenue management professional with over 15
years of experience in digital marketing and e-commerce. With expertise in boosting market
share and driving growth, Hina with her team has successfully implemented multi-channel
marketing strategies for leading companies and start-ups in diverse industries such as
hospitality, tourism, finance, technology, fashion, and healthcare.
About EVOPS Marketing & PR
EVOPS Marketing & PR is equipped with the latest technology and digital capability to
provide businesses with the most comprehensive and innovative marketing solutions and

strategies. With an integrated 360° marketing approach, the agency offers its high-profile
clients bespoke, seamless and personalized service in an era of fast-paced, real-time smart
marketing. Included in its services are marketing strategy consultancy, website and mobile
app development, PR, social media, advertising, creative design, and events management.
For more information visit www.evops-pr.com
For media contact:
Hina Bakht
Managing Director
EVOPS Marketing & PR
Mob: 00971 50 6975146
Tel: 00971 4 566 7355
Hina.bakht@evops-pr.com
www.evops-pr.com

Social Selling and Social media: How it Works and Why it Matters

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Speaking on ‘Social selling & social media: how it works and why it matters’ at the Global Marketing Day 2023 organized by Semrush, Hina Bakht, Managing Director of EVOPS Marketing and PR, stressed on the need for a unified CXM (Customer Experience Management). The 24-hour non-stop marketing conference featured 48 sessions with top speakers from leading brands, including Google, Meta, Adobe, Microsoft, HubSpot, Nestle, Vimeo, LinkedIn, Pinterest, and more. The event, broadcasted live on YouTube from studios in New York, London, and Dubai, attracted more than 100,000 registrations from 175 countries and covered the latest trends and strategies for marketers looking to stay ahead in the industry.

#socialselling #digitalamarketing #socialmedia #globalmarketingday #MarketersUnite #HinaBakht #Dubai

Cedar Rose Wins the Supplier of the Year Award at CICM British Credit Awards

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Cedar Rose, a leading provider of business information and credit risk solutions, was declared the winner of the Supplier of the Year award at the CICM British Credit Awards 2023 held in London. The CICM British Credit Awards is recognized as one of the most prestigious accolades in the international credit industry. 

“The Supplier of the Year Award by CICM British Credit Awards acknowledges outstanding contributions to the credit industry, and Cedar Rose is proud to have won this prestigious award,” said Antoun Massaad, Co-Founder and CEO of Cedar Rose

“Cedar Rose has been consistently recognized for our industry-leading risk and compliance management solutions which help firms make better business decisions. This latest achievement reflects the hard work and dedication of our team and the quality of our solutions. Over the years with a focus on delivering reliable information and exceptional customer service, we have been committed to helping our clients make informed business decisions and reduce their exposure to risk,” added Antoun. 

Since its foundation, Cedar Rose has been at the forefront of providing world-class business intelligence and credit risk solutions to leading firms in over 230 countries and jurisdictions globally. Its comprehensive array of credit risk, compliance and identity verification solutions help companies, government agencies and individuals deal with escalating regulatory and compliance requirements while reducing their exposure to risk. 

To find out more call +971 4 374 5758 or visit www.cedar-rose.com 

World Government Summit launches ‘Governing the Metaverse’ report to unlock vast Web3 potential

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The World Government Summit (WGS) today launched a report titled “Governing the Metaverse,” in partnership with consulting firm Arthur D. Little.

The report reveals significant opportunities presented by the Metaverse in fields such as energy and utilities, healthcare, manufacturing and education, and proposes key policy recommendations to steer governance towards a sustainable ecosystem, drive investment solutions and empower communities in virtual or augmented reality environments.

Launching in tandem with the 2023 edition of the WGS, the report calls for governments and regulators to address the non-centralised nature of the Metaverse across Web3 technologies by developing succinct standards of multi-sourced data and legislation.

Long-term, the Metaverse can drive actionable impact across four major domains of food, housing, healthcare, and education by reducing costs and facilitating access.

To this end, government actors can begin by focusing on the following priorities:

1. Standards: Although still at an early stage, the party leading the development of Metaverse standards is the industry itself. Governments have a role to play in ensuring these standards allow for maximum participation.

2. Laws and Regulations: Introducing appropriate laws and regulations for user and data protection will be vital towards encouraging participation and investment in the Metaverse by consumers and industry players.

3. Policies and Incentives: Governments should consider where policy mechanisms and incentives are needed to drive development and adoption of the Metaverse, and on this front, several governments are already taking action.

4. Infrastructure: Given that the necessary infrastructure does not currently exist, eff¬orts to build it will be critical to the development of the metaverse. Here, governments have a role to support infrastructure development through subsidies, incentive programs, or through other appropriate models of partnership with the private sector.

Thomas Kuruvilla, Managing Partner at Arthur D. Little Middle East, said, “The report is launching at a key moment in time as disruptive technology is now finally being transmuted to the benefit of society, triggering investment along the way for dynamic exchanges to last long term.”

Costa Rica’s Foreign Minister in cooperation talks with Abu Dhabi Fund for Development on sustainable projects

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Mohamed Saif Al Suwaidi, Director-General of the Abu Dhabi Fund for Development (ADFD) and Chairman of the Exports Executive Committee of the Abu Dhabi Exports Office (ADEX), met Arnoldo Andre Tinoco, Minister of Foreign Affairs of Costa Rica, to discuss ways to strengthen relations between the UAE and Costa Rica in various fields.

During the meeting which was held as part of the World Government Summit, the two sides emphasised the importance of collaboration on climate issues in light of the UAE playing the host of the Conference of the Parties to the United Nations Framework Convention on Climate Change (COP28) in November.

Al Suwaidi stressed ADFD’s keenness to expand cooperation with Costa Rica in the development and economic sectors as he underscored the Fund’s role in supporting the developing countries in their effort to achieve their economic ambitions.

He also highlighted the contributions of the Abu Dhabi Exports Office towards promoting the national economy and supporting the UAE’s export sector.

Tinoco thanked the UAE and ADFD for their efforts in supporting economic and development programmes globally, which have contributed to improving the quality of life and economic growth in various countries. He expressed Costa Rica’s interest in strengthening its relations with the UAE and exploring development and investment opportunities through ADFD’s competitive financing solutions offered by ADEX, which would support the national economy and achieve the mutual interests of both nations.

Dubai records over AED1.8 bn in realty transactions Tuesday

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Dubai real estate market recorded 396 sales transactions worth AED1.33 billion, in addition to 66 mortgage deals of AED18.2 million, and 69 gift deals amounting to AED100.96 million on Tuesday, data released by Dubai’s Land Department (DLD) showed.

The sales included 363 villas and apartments worth AED932.73 million, and 33 land plots worth AED402.2 million. The mortgages included 63 villas and apartments worth AED354.64 million and 3 land plots valued at AED18.2 million, bringing the total realty transactions of today to over AED1.8 billion.

du records AED1.22 billion in net profit during 2022

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Emirates Integrated Telecommunications Company (EITC), also known as Du, announced its financial results for the year-ended 31st December 2022.

Net profit for the year reached AED 1.22 billion as higher EBITDA and lower net finance costs were offset by an increase in depreciation and royalty charges.

Full-year revenues grew by 9.2 percent to AED 12.75 billion on sustained demand for broadband services and 5G handsets as well as a gradual recovery of mobile services.

Revenues in Q4 staged a remarkable growth (+8.0 percent) thanks to continued strength in service revenues. Full-year EBITDA grew by 12.0 percent to AED 5.14 billion reflecting strong growth in service revenues and margin expansion as well as containment of cost increase despite inflationary pressure.

In 2022, EITC invested AED 2.2 billion as evidenced by the rapid 5G network roll-out. Operating Free Cash Flow (EBITDA – Capex) for the year increased by 47.3 percent to AED 2.9 billion thanks to higher EBITDA and the start of normalisation of capex spend.

On the basis of these solid results, the Board recommends increasing the full-year dividend to 24 fils per share, out of which 11 fils per share were paid as an interim dividend in August 2022.

Malek Sultan Al Malek, Chairman, commented, “Our results confirm the success of our strategy and the efficiency of our operating model. I am optimistic that the management team will continue to deliver on our objectives.”

Fahad Al Hassawi, CEO, said, “We will continue on the same path to become a leading digital telecom operator. We have proved that we can innovate to push growth in our business. We will continue to invest in our infrastructure and in our people to accelerate innovation and continue our transformation programme.”

Abu Dhabi’s economy shows fastest growth rates in MENA region at 10.5%

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Statistics Centre – Abu Dhabi (SCAD) has announced statistical estimates that show the growth of Abu Dhabi’s Gross Domestic Product (GDP) in the first nine months of 2022, reaching 10.5 percent, the highest in the Middle East and North Africa, compared to the same period of 2021.

Through the provision of an enabling knowledge-based economy and a resilient economic framework, Abu Dhabi continued to grow in leaps and bounds at the end of Q3 2022 across its various sectors thanks to the collaborative efforts of various government and private sector organisations.

Abu Dhabi strengthened its international standing and maintained its competitiveness and macroeconomic stability.

Abu Dhabi has launched a number of initiatives in recent years as it focuses on diversifying its economy away from oil, promoting its non-oil economic activities, maintaining a prudent fiscal policy and progressively responding to the market needs and trends to upgrade the regulatory and legal frameworks to encourage foreign direct investment and promote its domestic investments.

Ahmed Jasim Al Zaabi, Chairman of the Abu Dhabi Department of Economic Development (ADDED), said, “Abu Dhabi’s robust economy continues to prove its superiority driven by our leadership’s clear vision, its ability to attract foreign direct investments and agile policies that enabled our economy to achieve the strongest growth in the region.”

He added, “Abu Dhabi, with its world-renowned cosmopolitan lifestyle and unparalleled infrastructure, is the destination of choice for global investors and talent. The private sector plays a crucial role in supporting the economy’s continued growth, and we will continue to prioritise sustainable economic policies to broaden the investment landscape.”

Ahmed Mahmoud Fikri, Director-General of SCAD, said, “The emirate of Abu Dhabi has attained accelerating growth rates in the non-oil gross domestic product, culminating in a 10.3 percent increase by the close of the third quarter of 2022. This growth is attributed to the strategic policies of prudent leadership, which have aimed at diversifying the economy, fostering private sector engagement, and investing in human capital. These efforts have established a robust economic environment resilient to challenges.”

He added, “According to statistical estimates of the first nine months of 2022, all economic sectors demonstrated impressive growth with the exceptional performance of main economic sectors. This included remarkable increases that portend a bright future for indicating a thriving and robust economy.”

According to statistical estimates that the Statistics Centre – Abu Dhabi announced, the non-oil sectors contributed 50.3 percent to GDP, with an increase of AED 39 billion compared to the same period in 2021 to reach AED 417.3 billion in total by the end of Q3 2022.

Abu Dhabi’s real estate sector experienced an exponential 20.3 percent growth compared to the same period the previous year. The growth was due to the rise in real estate activities during the first nine months of 2022, as investors have been attracted to Abu Dhabi’s renowned waterfront and island communities, such as Saadiyat Island, Yas Island, Al Reem Island and Al Raha Gardens.

The accommodation and food services sector in Abu Dhabi achieved a growth rate of 20.2 percent in the first nine months of 2022. In Abu Dhabi’s tourism sector, hotel occupancy rates, amongst other key indicators, have reached a two-year-high. In 2022, Abu Dhabi hosted a total of 4.1 million overnight hotel guests, an increase of 24 percent on the previous year. Hotel occupancy rates reached 70 percent, well above the Middle East average of 63.6 percent which makes Abu Dhabi among top tourism destinations in the region in 2022.

The robust growth is being driven by increased awareness across international and domestic markets of Abu Dhabi’s offering of entertainment and sporting events, cultural and heritage experiences, and leading international partnerships.

During the first nine months of 2022, the wholesale and retail trade sector reached AED45 billion, with a 17.4 percent increase compared to the same period in 2021. This sector accounted for 5.4 percent of Abu Dhabi’s nine-month GDP.

The transportation and storage sector saw an added value of AED14 billion in the first nine months of 2022, recording a growth of 11.4 percent. This sector, which boosted the emirate’s GDP by 1.7 percent, covers the transportation of passengers and cargo via rail, road, water, or air, and related storage activities. Abu Dhabi Airports reported that the Emirate’s airports were used by a combined total of 15.9 million passengers in 2022.

The manufacturing activities in the Emirate witnessed a growth rate of 8.1 percent, with a contribution of 8.0 percent to the GDP during the first nine months of 2022. The manufacturing sector is expected to double in size by 2031 with the newly announced Abu Dhabi Industrial Strategy to strengthen the emirate’s position as the region’s most competitive industrial centre.

Abu Dhabi government recently announced that it will invest AED10 billion across a number of ambitious industrial programs to more than double the size of the emirate’s manufacturing sector to AED 172bn by 2031.

The new strategy will boost Abu Dhabi’s trade with international markets, with the aim of increasing the Emirate’s non-oil exports by 143 percent to AED178.8 billion by 2031.

Abu Dhabi’s financial sector grew by 6.9 percent in the first nine months of 2022 compared to the same period in 2021, with a value of AED28 billion. The sector accounted for 5.5 percent of the GDP.

The growing confidence of the international community and the economic growth potential has made Abu Dhabi a preferred destination for investors, businessmen, entrepreneurs, innovators, and other professionals from different parts of the world.

SALAMA’s 2022 preliminary net profit reaches AED45.27 million

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Islamic Arab Insurance Company, listed as “SALAMA” on DFM, announced its preliminary results for the 2022 fiscal year.

SALAMA posted a net profit of AED 45.27 million in 2022, which was a result of the Company’s strategy to extend its leadership position in the UAE Takaful industry led by consistent growth in gross written contributions and prudent underwriting controls, as well as continuing investment in strategic partnerships.

SALAMA’s gross written contributions for 2022 exceeded the billion mark with the Company achieving 1.12bn (2.8 percent growth) in GWC in 2022 with profits of 45.27 million.

Commenting on the preliminary results, Jassim Alseddiqi, SALAMA’s Chairman, said, “As a leader in the UAE Takaful industry for over 43 years, we remain optimistic that SALAMA is well positioned for consistent and sustainable growth.”